WHAT IT IS
Set your tone. This purple shampoo gently yet effectively cleanses, and when paired with Illuminated Blonde Conditioner, helps illuminate blonde hair by neutralizing brassy tones. It also hydrates, reduces frizz, and conditions for moisturized strands. Free of sulfate cleansers.
The cool way to condition. This hydrating purple conditioner helps illuminate blonde hues by neutralizing brass and enhancing tone. It also levels up moisture to leave hair soft and detangled while reducing frizz. Use with Illuminated Blonde Shampoo for a full wash day.
HOW IT WORKS
Free from: Parabens, Phthalates, Mineral Oils, Formaldehyde Donors, Sulfates, Petrolatum, Triclosan, Triclocarban. Vegan. Not tested on animals.